October 2, 2025
  • The second phase of the Kerala Knowledge Economy Mission’s project to provide jobs to 20 lakhs educated unemployed is under way in Kerala.
  • In this phase, jobseekers whose basic details have been collected by the Kudumbashree will be registered on a digital platform.
  • To identify jobseekers at the local body level, the Kudumbashree had conducted a promotion campaign ‘My job, my pride’ and a job survey in May.
  • In the second phase, the Kudumbashree will initially register those in the 21-¬40 age group who have undergraduate, postgraduate, diploma, and ITI qualifications from among the 53,42,094 job¬seekers it had identified during the survey.
  • A mobile app designed by Digital University Kerala and made available by the Knowledge Economy Mission will be used for the profiling.
  • The district ¬level training of master trainers would be completed by July 20.
  • The training will focus on what the ‘My job, my pride’ campaign is all about, how to approach job-seekers and introduce them to the Knowledge Economy Mission activities, how to register the job-seekers on the Digital Workforce Management System (a platform that brings together job-seekers, employers, and skill training agencies), and how they can get employment.
  • The 304 master trainers, in turn, will conduct the block¬level training for enumerators who will do the ward ¬level profiling.
  • In hard to access areas such as Scheduled Caste or Scheduled Tribe colonies, the enumerators would visit job¬seekers at their doorstep and complete the profiling.
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