BHARATI INITIATIVE BY APEDA

Current Context: APEDA launched BHARATI initiative to strengthen India’s agri-food exports.

ABOUT BHARATI

• Full Form: Bharat’s Hub for Agritech, Resilience, Advancement and Incubation for Export Enablement
• Launched by: Agricultural and Processed Food Products Export Development Authority (APEDA)
• Target: Empower 100 agri-food and agri-tech startups
• Vision: Achieve USD 50 billion agri-food exports by 2030

 FOCUS AREAS

• High-value exports: GI-tagged products, organic foods, superfoods, livestock, AYUSH products
• Tech integration: AI-based quality control, blockchain traceability, IoT-enabled cold chains, agri-fintech
• Startup support: 3-month acceleration program covering product development, compliance, and market access.