‘Mera Yuva Bharat (MY Bharat)’

• The Prime Minister launched ‘Mera Yuva Bharat (MY Bharat)’ platform for youth of the country on October 31^st, at Kartavya Path on the National Unity Day.

ABOUT MERA YUVA BHARAT (MY BHARAT)

• Mera Yuva Bharat (MY Bharat), an autonomous body will benefit the youth in the age group of 15-29 years, in line with the definition of ‘Youth’ in the National Youth Policy.
  • In the case of programme components specifically meant for adolescents, the beneficiaries will be in the age group of 10-19 years.
• It is ‘Phygital Platform’ (physical + digital) comprising physical activity along with an opportunity to connect digitally.
• Nodal Ministry- Ministry of Youth Affairs & Sports
• ‘Mera Yuva Bharat (MY Bharat)’ is envisioned as a pivotal, technology-driven facilitator for youth development and youth-led development, with the overarching goal of providing equitable
• It envisions a framework where the youth of our country can seamlessly connect with programs, mentors, and their local communities.
• Objectives-The primary objective of Mera Yuva Bharat (MY Bharat) is to make it a whole of Government platform dedicated to the advancement of the youth. Its objectives include-
  • Leadership Development in the Youth
  • Better alignment between the aspirations of the youth and the community needs
  • Enhanced efficiency through Convergence of existing programmes
  • Act as a one-stop shop for young people and Ministries
  • Create a centralized youth database
  • Improved two-way communication to connect youth government initiatives and activities of other stakeholder that engage with youth
  • Ensuring accessibility by creating a Phygital Ecosystem – a blend of physical and digital experiences.